Blog 18: Third Answer

EQ: What is the best way to maximize profits as a Realtor?

• Answer 3: The best way to maximize profits as a Realtor is to create a well-conceived, step-by-step marketing plan of how your client's home is going to be marketed.
• Creating a step-by-step marketing plan gives a Realtor a direction and path to follow so that they can successfully and quickly sell or buy a property. (i.e. Similar to a "To-do-list", it organizes and effectively displays information in a simple manner).
• Satisfaction of the client: Many clients look for a Realtor who knows what they're doing. How a Realtor manages their properties and clients says a lot about their credibility. (i.e. A well-developed marketing plan can represent the future, if not current, success of a Realtor because a marketing plan is the foundation for the sale or purchase of a property).
• A marketing plan is an essential rough draft or skeleton. It gives definition and meaning to the rest of a Real Estate transaction. Without a decent marketing plan, a Realtor can have a hard time making a successful sale. (i.e. Humans cannot live without a skeleton; Realtors cannot make the most successful possible sale without a marketing plan).
• Most Important Research Sources:
• "How A Good REALTOR Can Maximize Your Profits." Lake Tahoe Real Estate and Truckee Real Estate. N.p., n.d. Web. 27 Mar. 2014.
• Mentor: Monica Diaz
• A certified Century 21: Masters agent who has worked 25 years in real estate. She is the top Real Estate agent in her office and the third most successful Real Estate agent in Century 21: Masters throughout the nation.
• Concluding Sentence: 
• A marketing plan is unique to the Realtor that creates it. It not only organizes and lays out directions to follow, but it also reflects how a Realtor deals with his or her sales.